In this episode of the PULSE Check podcast, Maria Sit, Founding Director of Magenta Minds, joins our host Salomon Wettstein to discuss the future of insurance and how insurers can become a transformative force in people's lives.

Key discussion points include:

• Reimagining insurance: Shifting from transactional experiences to building connections with customers.

• The experience gap: Why modern customers expect more than just claims and coverage.

• Evolving marketing: Moving from a product-centric approach to relationship-driven engagement.

• True transformation: The role insurers play in changing lives, not just systems or processes.

Tune in to Episode 21 for valuable insights on reimagining the role of insurance in modern society.

In this episode of the PULSE Check podcast, Maria Sit, Founding Director of Magenta Minds, joins our host Salomon Wettstein to discuss the future of insurance and how insurers can become a transformative force in people's lives.

Key discussion points include:

• Reimagining insurance: Shifting from transactional experiences to building connections with customers.

• The experience gap: Why modern customers expect more than just claims and coverage.

• Evolving marketing: Moving from a product-centric approach to relationship-driven engagement.

• True transformation: The role insurers play in changing lives, not just systems or processes.

Tune in to Episode 21 for valuable insights on reimagining the role of insurance in modern society.