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14 May 2025
Open Finance
Embedded Finance
Open Banking
Banking
Switzerland
Episode 22: Embedded Finance and Open Finance
Ruedi Mäder, Editor-in-Chief of MoneyToday.ch
In this episode of the PULSE Check podcast, Ruedi Mäder, Editor-in-Chief of MoneyToday.ch, joins our host Raphael Bianchi to explore embedded finance and open finance, and their implications for the Swiss banking sector.
Key discussion points include:
• Embedded finance explained: How financial services are seamlessly integrated into everyday transactions, offering ultimate convenience.
• Swiss banks' hesitation: Why Swiss banks are slow to adopt, from legacy systems to fear of losing client touchpoints.
• Market and tech pressures: How rising expectations and big tech are reshaping the financial landscape.
• Open finance opportunity: Unlocking new revenue streams, fostering fintech partnerships, and future-proofing Swiss banking.
Tune in to Episode 22 for expert insights on the future of embedded finance and open finance in Switzerland.
Our Experts In This Topic
OUR EXPERT
Salomon Wettstein
Managing Partner, CEO Synpulse8
Salomon leads Synpulse’s North Asia market and serves as Co-CEO of Synpulse8, driving growth strategies, business transformation, and digital innovation across APAC, Greater China, and global markets. As sponsor of PULSE8.ai, he champions agentic AI to accelerate digital transformation and deliver next-generation solutions.
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1-min read • 14 May 2025
Open Finance
Embedded Finance
Open Banking
Banking
Switzerland
Episode 22: Embedded Finance and Open Finance
Ruedi Mäder, Editor-in-Chief of MoneyToday.ch
In this episode of the PULSE Check podcast, Ruedi Mäder, Editor-in-Chief of MoneyToday.ch, joins our host Raphael Bianchi to explore embedded finance and open finance, and their implications for the Swiss banking sector.
Key discussion points include:
• Embedded finance explained: How financial services are seamlessly integrated into everyday transactions, offering ultimate convenience.
• Swiss banks' hesitation: Why Swiss banks are slow to adopt, from legacy systems to fear of losing client touchpoints.
• Market and tech pressures: How rising expectations and big tech are reshaping the financial landscape.
• Open finance opportunity: Unlocking new revenue streams, fostering fintech partnerships, and future-proofing Swiss banking.
Tune in to Episode 22 for expert insights on the future of embedded finance and open finance in Switzerland.
Our Experts In This Topic
OUR EXPERTSalomon Wettstein
Managing Partner, CEO Synpulse8
Salomon leads Synpulse’s North Asia market and serves as Co-CEO of Synpulse8, driving growth strategies, business transformation, and digital innovation across APAC, Greater China, and global markets. As sponsor of PULSE8.ai, he champions agentic AI to accelerate digital transformation and deliver next-generation solutions.